SEO vs PPC
Although social media marketing and PPC have received a great deal of attention as ways to generate leads for B2B and B2C sales, SEO is still the most successful in the long term. However, many businesses indicate that they will be dedicating more of their 2012 budget toward social media marketing in an effort to […]
Read MoreVideo Search Engine Optimization
Just as with your photographs and pictures (photos and pics), most search engines have not been able to search WITHIN the video files for people (face recognition), text, and audio (voice recognition). And for that reason, search engines rely on the associated meta information of the video as well as on page text that relates. […]
Read MoreGoogle vs Bing vs Yahoo
*Source: The Nielsen Company In August of 2010, Bing overtook Yahoo! as the number 2 largest search provider. Keep in mind, websites concentrating on Google only are only focusing on roughly 65% of the search engine market. Although Google remained the top search site, accounting for over three out of five searches (about 65.1%); when […]
Read MoreTop 10 SEO Mistakes
1. Targetting the wrong keywords This is a mistake many people make and what is worse – even experienced SEO experts make it. People choose keywords that in their mind are descriptive of their website but the average users just may not search them. For instance, if you have a relationship site, you might discover […]
Read MoreBest and Worst Practices
Keywords 1 Keywords in <title> tag This is one of the most important places to have a keyword because what is written inside the <title> tag shows in search results as your page title. The title tag must be short (6 or 7 words at most) and the the keyword must be near the beginning. […]
Read MoreProper Keyword Research
Internet is over burdened with data and information. No one can even imagine the amount of content available on internet. Google has assumed the responsibility of providing the users, most relevant and authentic information. In its efforts to achieve its goals, they are constantly updating and improving their algorithms. SEO experts have been trying to […]
Read MoreSEO Glossary
Search Engine Optimization Glossary AdWords Google’s advertising service for displaying Ads of your website as paid inclusion (top of seach or on the right side). More details can be found at http://adwords.google.com Alt tag A tag that provides alternative text for visually impaired users (instead of pictures). Search engines may pick this text instead of […]
Read More34 SEO Techniques
1. Use keywords throughout your web site Many people do a good job putting a good description and group of keywords in their meta tags, but they do not use these same keywords throughout the rest of their web site. You must continue to use your keywords throughout the content on the rest of your […]
Read MoreMain Factors for Ranking
Ranking high on search engines and being found by new customers is the goal of any website. Today there is more than just searching, there is local search, personalized search, live search, mobile search and location search so website have to adapt to be found since the way people search has changed. Furthermore, now search […]
Read MoreOn-Page Optimization
With the booming growth of online business, entrepreneurs have started thinking about optimizing their websites in order to increase their web visibility. The equation is very simple; the more visibility to the website, the more traffic it will receive. More traffic means more leads, and leads could be converted into sales, if treated properly. This […]
Read More
RSS
Facebook
Google+
LinkedIn
Twitter
